One of Lauren McCarthy’s projects was called Follower. It was used by people who wanted to be followed in real life, rather than online, for a day, by a stranger. The objective was for people to share things with people by sight, rather than having to converse and touch base with somebody. The users were people who want a relationship but with somebody who they never have to talk to that can just follow them and see what they were doing. It was intended to be fun for the person being followed but also give a new experience for the follower, and could positively impact them. The users signed up by filling a form, then if they were selected, they had access to an app.

After a follower started following the user, they would be notified.

At the end of the day, the app would notify the user that they were no longer being followed with a picture taken of them during the day by their follower in the background.